Healthcare Industry Print, Direct Mail, and Digital Communications Services
Print marketing is important to the healthcare industry, and at Preferred Direct, we allow you to focus on what you do best, which is help patients. The healthcare industry requires constant communication between providers, patients and insurance companies while complying with HIPAA regulations. We can help you with whatever printed materials you need to effectively communicate with your patients such as:
Healthcare direct mail marketing
Explanation of Benefits Statements
Patient appointment reminder postcards
Healthcare plan benefits booklets
Whether you need to send membership materials or healthcare forms, a Preferred Direct Project Manager will work with you from start to finish. Whether you need 10,000 to over 1 million pieces, we have digital, off-set and variable printing capabilities.
HITRUST Certification & HIPAA Compliance
We are HITRUST-certified and work to ensure the projects we create for our clients in the healthcare and finance industries are in compliance with HIPAA.
Healthcare Direct Mail Marketing
Direct mail healthcare marketing is an extremely effective way to reach consumers with information about their benefits, open registration and special offers. Variable data printing can target patients and address them by name. We can help you create impactful healthcare marketing mail pieces to acquire new patients or simply to inform current patients of other vital healthcare services you provide.
Healthcare Billing Statements
Preferred Direct offers healthcare billing services including e-billing, transpromo marketing and statement generation. Electronic healthcare billing or e-billing is a fast and efficient way to bill your patients and members. The faster you bill, the faster your company gets paid. At Preferred Direct, we can use your template or create a custom e-bill. Transpromo marketing in your healthcare billing process can incorporate value added services via text or graphics on the statement showing additional services you provide at your healthcare facility.
Healthcare Explanation of Benefits Statements
We can take care of the printing and mailing or emailing of your Healthcare Explanation of Benefits Statements (EOB). We print and send quickly, accurately and confidentially. Simply send your information to us in any of the following formats: .xls, .txt, .csv, and .dat. We can mass mail or email the statements and can generate EOBs and EOCs in PDF format for medical records. The PDFs can then be uploaded to your patient portal for customers to access electronic copies.
Healthcare Marketing with Variable Data
Using variable data with your statement generation can help with your next healthcare marketing push or provide a more personalized message for your patients. Communicate with customized messages that highlight services your patients may be unfamiliar with or to simply add that personal touch that sets you above your competitor.
Communicate effortlessly with your patients and insurance members with commercial printing provided by Preferred Direct. With our complete line of services, we can take care of your healthcare marketing from start to finish: design your statement or template; process all phases of the mailing and deliver to the post office and track if needed.
“We consider Preferred an extension of our proposal team. We produce bids that are sometimes a few thousand pages thick and Preferred is just as invested in our product as we are. Their dedication, speed, and quality enables us to meet our submission deadlines on time and looking great.”
– Jon Koch, Director, Medicaid Proposal Development, Anthem, Inc.