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Digital Printing

Are you looking for a commercial printing solution that’s fast, cost-effective, and helps you stand out in an increasingly competitive marketplace?

Then you’ll want to talk with us about our digital printing services.

What Is Digital Printing, Exactly?

Digital printing is different from traditional offset printing. Rather than requiring the time and cost to create a printing plate, digital printing involves sending images and text in digital files directly to a printer.

At Preferred Direct, we offer black and white or full-color digital printing to cover all of your communications needs.

What Are the Benefits of Digital Printing?

Graphic Design ColorsPerhaps the most significant advantage our clients enjoy with our digital printing solutions is something we consider the “Wow” factor.

With prospective customers overwhelmed with advertising messages, you need to make sure your direct mail marketing collateral stands out and wows those who receive it.

By using variable data to personalize sales and marketing materials and offering superior print quality, our digital printing services help your company make a memorable impression. You can count on us to apply both expertise and technology to ensure your communications grab attention and compel recipients to respond.

And that’s just one of the ways digital printing can benefit your company. Other advantages include:

  • On-demand ordering capabilities enable you to reduce your standing inventory—and the costs associated with it. When your supply gets low, we can print additional materials quickly on an as-needed basis.
  • It comes with lower setup costs, even with low-volume projects.
  • Speed! The directness of digital allows for a fast turnaround time, so you can seize opportunities rather than miss them.
  • Making last-minute changes is easier—and much less costly.


What Digital Print Products Can We Produce For You?

Xerox ImpikaAt Preferred Direct, we use the most advanced digital printing equipment available to save you time and money while providing best-in-class quality. In fact, we were the first company in the United States to use the innovative high-volume and on-demand capable Xerox Impika® inkjet printer in our operations.

The product possibilities are nearly endless with digital printing, but below are a few examples of what we often create for our clients:

Not only do we print products for you, we also offer mailing services to help you build targeted mail lists and ensure materials are sent as cost-efficiently as possible.

Let’s Talk!

When we say, “Let’s talk,” what we really mean is, “Tell us about how we can help you save time, money, and improve how you communicate with your customers.”

We work with businesses in a variety of industries that face a variety of communications obstacles. No matter what goals you have or issues you need to overcome, the Preferred Direct team is here to assist. Contact us today to discuss how we can help you solve your sales, marketing, billing, fundraising, and fulfillment challenges.


Preferred Direct is a nationwide leader in commercial printing, with both a global and national reach. Our state-of-the-art and superior print technology allows us to print and mail high-quality products faster. Preferred Direct is a leader in technology with the USA’s first Xerox Impika® in the United States. We work with companies in all industries.

For all of your Commercial Printing needs, call Preferred Direct today and speak with a project manager to discuss your company’s needs for printing. Give us a call at (757) 461-2730 or Toll Free at 1-844-719-1848